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MICE Industry Market Analysis, trends, opportunities, Scale and Segment forecast to 2029 | Key Players, Maritz, BI Worldwide, etc.

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MICE Industry Market Analysis, trends, opportunities, Scale and Segment forecast to 2029 | Key Players, Maritz, BI Worldwide, etc.

August 05
10:30 2021
MICE Industry Market Analysis, trends, opportunities, Scale and Segment forecast to 2029 | Key Players, Maritz, BI Worldwide, etc.
MICE Industry Market
The MICE industry has also incorporated the concept of well-being due to the growing concerns with mental health. These factors have become integral to the MICE sector, where companies receive a platform to showcase their commitment towards their employees and future customers.

MICE Industry Market

The MICE Industry Market Report is a key revenue generator for the tourism sector, especially in modern times. The World Tourism Organization states that every year, of the total 10 billion travels, around 14% account for business travel. The MICE vertical, which includes meetings, incentives, conferences, and exhibitions, has become an important pillar in terms of business growth and a direct result of globalization and economic reforms.

Get a Sample Copy of this report with the latest Industry trends and COVID-19 Impact: Industry-Market/request-sample

The Major Players Covered in this Report: Maritz, BI Worldwide, Ltd., ITA Group, Inc., One10, LLC, Meetings and Incentives Worldwide (M&IW), Creative Group, Inc., ACCESS Destination Service, 360 Destination Group, CSI DMC, Carlson Wagonlit Travel, IBTM, Capita Travel, BCD Group, Ci Events, ATPI Ltd, Conference Care Ltd, The Freeman Company, The Interpublic Group of Companies, Inc., & more…

MICE Industry Market Segmentation

By Type

  • Meetings
  • Incentives
  • Conferences
  • Exhibitions

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By Region

North America

  • The U.S.
  • Canada
  • Mexico


  • Germany
  • The U.K
  • Italy
  • France
  • The Rest of Europe


  • China
  • South Korea
  • Australia
  • India
  • Japan
  • The Rest of Asia-Pacific

Central and South America and the Caribbean

  • Brazil
  • Argentina
  • Colombia
  • The Rest of Central and South America and the Caribbean

The Middle East

  • Saudi Arabia
  • Oman
  • Qatar
  • The UAE
  • Turkey
  • The Rest of ME


  • Nigeria
  • South Africa
  • The Rest of Africa

Full Report Link @ Industry-Market 

  • The popularity of Live-Streaming and Webinars Could Hamper Market Growth in the Coming Years:
    Companies are finding it difficult to manage the additional financial burden for MICE events, which is why many companies are pursuing live-streaming and webinars to save time and funds.
    An important point to look into is that the MICE industry can only sustain itself when the economy is strong. Otherwise, companies will seek other alternatives, such as conducting live-streaming of meetings and conferences.

  • Government Initiatives Targeting Growth of the Tourism Sector:
    Brazil, Russia, and India have ramped up their investments in tourism to create a favorable environment for MICE events. Among the developed economies, the U.S., Singapore, Germany, China, the U.K., France, Italy, and Spain have been consistently performing well. The robust tourism sectors in these countries allow the MICE industry to flourish as well, like hospitality, catering, and other services provided to MICE visitors make these countries prime locations for MICE activities.

  • How the Location for MICE Events is Decided?
    Important factors in deciding the location for MICE events are the location’s core value and relative expensiveness. The location should have connectivity, adequate resources, excellent infrastructure in terms of meeting and accommodation, and an established service sector for support. Moreover, the government should be supportive with regard to the policies and regulations in relation to MICE events and activities. 

Would you like to discuss MICE Industry Market challenges with the experts at Straits Research?

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